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Enter any public Instagram username below and we'll grade the profile on four signals — audience quality, engagement, activity, and completeness — with a single 0–100 score, an A–F grade, and a specific recommendation for each weak area.
Single 0–100 score across four growth signals so you know at a glance where an account stands.
Audience quality, engagement health, content activity, and profile completeness — scored separately so you can see exactly what's weak.
Every sub-score below 75 gets a specific, plain-English diagnosis and a concrete next step.
Runs against Instagram's public data in real time — no login, no waiting, no multi-step wizards.
Works entirely on public profile data. We never need your Instagram credentials.
Three easy steps — done in under a minute.
Type any public Instagram handle. Personal, creator, or business accounts all work.
Our engine fetches recent posts, engagement metrics, and account signals from Instagram's public API — typically under 15 seconds.
See the overall grade plus four sub-scores, with a specific recommendation mapped to each weak area.
The Social Profile Health Score analyses any public Instagram profile on the four signals that actually predict growth: audience quality, engagement health, content activity, and profile completeness. We fetch the public data, run it through the same 30-signal audit engine used by marketing agencies for influencer vetting, and give you a single 0–100 score with an A–F letter grade plus one specific, actionable recommendation per weak area. Use it to benchmark your own account before a campaign, vet an influencer before a partnership, or spot exactly which growth lever to pull next.
See our methodology for formulas, benchmark sources, and data refresh cadence.
Four signals, weighted equally: audience quality (fake-follower percentage, follower-to-following ratio), engagement health (actual vs tier-benchmark engagement rate), content activity (post frequency, recent posts), and profile completeness (bio, verified, avatar, privacy setting). Each signal scores 0–100; the overall score is the weighted average.
90+ = A (top 10% of accounts), 80–89 = B (healthy), 70–79 = C (room to grow), 60–69 = D (needs work), below 60 = F (underlying issues). Most accounts under 10k followers sit in the B–C range.
No. The audit runs entirely on public profile data. We never ask for your password or account access.
Low score? Each weak area maps to a specific growth package.
No password required · Starts in minutes · 30-day guarantee
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Use this toolBuilt for creators benchmarking themselves, but brands use it to vet influencers before sponsorship deals.
No — private accounts hide posts and engagement, which removes the data we need. The tool only works on public profiles.
Three use cases: benchmark your own account before a growth campaign, vet an influencer before a sponsorship deal, and check a competitor's audience quality before copying their strategy. Each takes 30 seconds.
Yes — we use tier-specific benchmarks so a nano-influencer's 6% engagement rate doesn't get penalised against a mega-influencer's 1% rate. Each tier has its own expected range.
